- The situation
- A mid-sized destination wanted more arrivals from France and Benelux. It had attended trade fairs but had little recognition with operators or media, and leads from fairs were not being followed up.
- What we did
- We reviewed positioning and existing materials, then ran a six-month plan: operator meetings, agency training and a press trip for two journalists. We produced sales kits in French and Dutch.
- Result
- Two new operator contracts, coverage in a leading travel magazine, and trade enquiries up by more than a third.
Keep your destination on Europe’s shortlist
Presence with operators, agents and press in several markets at once, run from one team in Paris.

How we help
Destinations need to be seen as fresh and bookable by the trade and inspiring to travellers, often in several markets at the same time. We build the operator relationships, run co-op campaigns, organise press trips and produce the content that keeps your destination in catalogues and in the news.
What we typically do
- Operator and agency meetings in priority markets
- Co-op campaigns with leading tour operators
- Press trips and media relations
- Roadshows and agent training
- Trade guides and press kits in local languages
Most used services
Sales representation
Your sales team in Europe. We meet tour operators, wholesalers and agencies for you, all year.
Learn moreTrade marketing and partnerships
Joint campaigns with operators and agencies that put your product in front of travellers at the moment they book.
Learn morePR and media relations
Story angles, journalist relationships and press trips that get you covered in the outlets your buyers and travellers read.
Learn more
Case study
Most brands we talk to already know their European sales could do more. Let’s start there.
For travel brands ready to invest in France and Europe. 30 minutes, no obligation.

