Sales Representation
Your Local Sales Team in Europe
We represent your tourism brand with clarity and consistency, building trust with the trade and driving measurable sales growth.
Introduction
Sales in tourism is about more than just making introductions. It is about presence, consistency, and relationships that are nurtured over time. Tour operators, wholesalers, agencies, and consortia all need to see your brand regularly and understand its value before they add it to their programs.
At LMDV Agency, we act as your local sales team in Europe. From our base in Paris, we work across key outbound markets, meeting the buyers who matter most for your brand. We build pipelines, open doors, and make sure your product stays top of mind.
Why Sales Representation Matters
Many travel brands underestimate the effort it takes to stay visible in Europe. A single trade show appearance or occasional email is rarely enough. Buyers have full calendars, dozens of suppliers, and constant competition for their attention.
Representation gives you steady visibility. It means your brand is presented clearly in meetings, during roadshows, and at trade fairs. It means sellers are trained so they know how to position you to their clients. It means your offers and updates are delivered in person, not lost in an inbox.
For destinations and DMCs, this leads to more contracts and partnerships. For hotels, resorts, and attractions, it brings stronger placement in tour operator catalogs and on agency websites. For cruise and rail companies, it ensures consistent growth in distribution channels.
How We Work as Your Sales Team
When you choose LMDV Agency for sales representation, you gain a partner who is fully committed to your goals. We start by understanding your product, your target markets, and your sales objectives. From there, we build an action plan that combines market mapping, account management, and ongoing outreach.
We schedule regular meetings with the trade, both face to face and online. We introduce your brand to new buyers and keep your existing partners engaged. We prepare training sessions so sellers understand your value and can explain it to their clients. We also represent you at key trade fairs and industry events, handling appointments, follow ups, and reporting.
Instead of you flying in a few times a year, you have a permanent presence on the ground. This is often the difference between being remembered and being overlooked.
Building Relationships That Last
Our work is not about one-off meetings. It is about creating a cycle of contact and follow up that builds trust. Buyers value partners who are available, responsive, and prepared. They want suppliers who understand their needs and respect their timelines.
We focus on relationships that bring long-term results. A tour operator who sees us regularly, receives updates on your product, and knows we will follow up is far more likely to sign and renew contracts. Agencies that are trained on your product will keep recommending you because they feel confident in what they are selling.
Tailored Market Approach
Europe is not one market. Buyers in France have different needs than those in Germany or Italy. Agency networks in Benelux work differently than consortia in Spain. That is why we tailor our approach.
We map the markets and segment buyers based on potential and fit. We create account plans that focus energy on the partners most likely to bring results. We adjust the way your product is presented to fit local preferences and buyer expectations.
This kind of targeted effort is what gives our clients the best return on their investment.
Training That Drives Sales
Training is a central part of sales representation. Even the strongest product will not succeed if sellers do not understand it. That is why we run practical training sessions for agents and product teams.
Our sessions are short, clear, and supported by easy-to-use materials. We make sure participants leave with the ability to explain your product and its benefits. When sellers know how to position you, your chances of being booked rise dramatically.
Trade Fairs and Roadshows
Trade fairs and roadshows are important, but they are also crowded and fast-paced. Without representation, many brands struggle to stand out or manage the follow ups needed afterward.
We represent you at these events as if we were part of your team. We schedule and attend appointments, prepare your materials, and follow up with every contact. This ensures that leads are not lost and that interest is turned into actual opportunities.
Consistent Reporting
We believe sales representation is only valuable if you can see the results. That is why we provide regular reporting that covers meetings, leads, opportunities, and progress against targets.
Our reports are designed to be easy to read and useful for decision making. They show you where your brand is gaining traction, where more effort is needed, and what opportunities are emerging. This clarity helps you allocate resources and make smarter choices for future campaigns.
Who Benefits Most
Our sales representation service is designed for:
- Destinations and DMOs who need to be visible across Europe
- DMCs that want to secure new contracts with operators
- Hotels and resorts seeking stronger placement with agencies and wholesalers
- Cruise and rail companies wanting a bigger share of the market
- Attractions and experiences looking to build consistent presence
Whether you are entering the market for the first time or expanding your footprint, having a dedicated team in Europe gives you the edge.
Why Work With LMDV
Clients work with us because we combine professionalism with personal care. We are prepared for every meeting, bring clean and clear decks, and follow up without delay. We know the European trade and speak their language, both literally and in terms of business culture.
Choosing LMDV means you gain a team that works as your office in Europe. We represent your brand with the same commitment you would if you were here yourself.
Ready to have a permanent sales presence in Europe?
We will design a plan that connects you with the buyers that matter most.
