We help travel brands grow
in Europe
Based in Paris, we connect destinations, DMCs, hotels, and experience operators with the right trade buyers, media, and travelers. We combine sales representation and marketing into one clear service so you can focus on delivering great travel experiences.
Who We Are
Travel is built on stories, experiences, and strong business ties. At LMDV Agency, we work as an extension of your team to open markets, grow sales, and raise visibility.
We know how the European travel trade works. Tour operators, wholesalers, retail agencies, and consortia all have their own needs and timelines. We also know the value of media coverage, digital content, and social reach in shaping traveler demand. Our role is to connect these two worlds for you.
We are a Paris-based agency with partners across Europe and ties into Spanish speaking markets through our network. Our focus is simple. We represent your brand with clarity, we market your story with care, and we deliver results you can measure.
Our Offering
At LMDV Agency, we bring together sales, marketing, and communication under one roof. You do not need separate agencies for trade and for media. You get a team that speaks both languages and works with one goal: more bookings and stronger brand presence.
Sales Representation
We act as your local team in the market. Our work includes:
● Opening doors with tour operators, wholesalers, and agencies
● Building account plans and growing pipelines
● Training travel sellers on your product
● Representing you at trade fairs and roadshows
● Managing follow ups and reporting
Our sales service makes sure your brand is top of mind for those who build travel programs.
Trade Marketing and Partnerships
Partnerships with the trade can drive big results. We plan and run joint campaigns with retailers and tour operators. That can include special offers, point of sale displays, joint ads, or tactical promotions. We manage budgets and measure outcomes so you know the return.
PR and Media Relations
Media exposure shapes how travelers see you. We create and pitch stories that matter. We host press briefings, arrange interviews, and organize press trips that give journalists and creators first-hand experience with your product. Coverage is tracked, clipped, and reported so you see the impact.
Content and Social
We produce content that works in both trade and consumer channels. From trade kits and destination guides to video and social posts, we make your message clear and useful. We manage content calendars and community engagement to keep your brand active.
Market Entry and Product Development
If you are new to the European market, we help you test your product fit. We gather feedback from buyers, review rates and packages, and suggest changes that make your offer stronger. We also help shape distribution strategy so you reach the right mix of partners.
MICE Support
We connect you with incentive houses and planners who design high-value group trips. We research prospects, set meetings, and support proposal building. We give your brand visibility in the incentive market.
Training
We train front line sellers and product teams. Sessions are short, practical, and easy to follow. We provide leave-behind materials so learning lasts. Training can be live in market or virtual.
Reporting and Insight
You will receive simple dashboards that track leads, meetings, media coverage, campaign spend, and ROI. We keep the numbers clear so you can make decisions.
Why Choose LMDV
Many agencies specialize in only one side of tourism promotion. Some focus only on sales. Others only on media or content. At LMDV Agency, we bridge both.
This means fewer gaps between awareness and booking. A story we place in a travel magazine can be backed by a retail campaign. A sales meeting with a tour operator can be supported by training materials and a press hit. It all works together.
Our clients value:
-
Clear communication and honest reporting
-
Prepared meetings with clean decks and market knowledge
-
Creative but practical campaigns that deliver results
-
Access to European markets with Spanish speaking reach through partners
We are not a large network with layers of management. We are a focused team that works closely with you.
How We Work
Discover
We start with an audit. We review your goals, your product, your existing buyer base, and your media presence. We gather insights into what works in Europe for your category.
Build
We design a 90-day plan with clear targets, tactics, and budgets. This plan becomes our joint roadmap.
Activate
We run sales and marketing sprints. Each week you get updates. Each month you get results. We stay flexible so we can adjust based on what is working.
Grow
After each cycle, we refine. We scale the channels and partnerships that deliver the best return. We help you invest your resources where they matter most.
Who We Work With
Our clients include:
-
Tourism boards and DMOs who want consistent presence in Europe
-
DMCs seeking a sales partner in key outbound markets
-
Hotels and resorts that want more tour operator business
-
Cruise and rail companies that need local trade support
-
Attractions and experiences looking to boost visibility
-
Lifestyle travel brands seeking a stronger story in media and social
We are based in Paris, with reach across Europe. Through our partner network, we can also connect your brand to Spanish speaking buyers and media.
Case Example
The Brief
A mid-sized DMC wanted to expand into the French and Benelux markets. They had no local team and limited awareness.
The Plan
We built a 6-month program with trade mapping, sales calls, two retail partnerships, and three press pitches.
The Work
We met with targeted tour operators, hosted training sessions for agencies, and arranged a press trip for two journalists. We also created a sales kit in French and Dutch.
The Result
The DMC signed contracts with two new operators, gained coverage in a leading travel magazine, and increased inquiries by 35 percent.
This is the kind of progress we aim to deliver for every client.
Packages
We keep packages simple so you know what you get.
Starter
For brands testing one market. Includes core sales rep, two press pushes, and one training session. Monthly report included.
🔥 Most popular 🔥
Growth
For brands active in multiple markets. Includes sales, PR, creator program, two co-ops, and quarterly reporting.
Market Leader
For established brands. Full representation across priority markets. Year plan with sales, PR, content, MICE support, and live dashboards.
* Each package can be adjusted to your goals and budget.
Stay up to date on our journey
Explore the latest trends, tips, and insights in our world. Get the knowledge to empower your business growth and increase productivity.
A quick guide to picking the right branding agency for your rebrand
When evaluating potential agencies, consider their aspects of branding and design.
Challenges of creating and structuring a multi-brand system
The concept of a multi-brand system has gained traction to manage various brands.
The five-step process for running effective brainstorming sessions
A well-defined statement helps participants focus on creativity and ensures same page.
Customer success case studies
Discover how businesses like yours transformed with our software. Real stories of growth, innovation, and success.
I just had to take a moment to express my gratitude for the outstanding service they provided. Their complete assistance and efforts were truly remarkable
Frederic Hill
Founder & CEO
Every step of the way they provided helpful advice, recommended strategies to ensure our website was optimally set up, and made sure every element was clear and concise.
Julie Kyle
Account Executive
Excellent service and throughly trained professionals, and their follow-up on tickets was handled with such care and attention to detail.
Brendan Buck
Data Engineer
Every step of the way they provided helpful advice, recommended strategies to ensure our website was optimally set up, and made sure every element was clear and concise.
Paige Lowery
Head of Brand
I just had to take a moment to express my gratitude for the outstanding service they provided. Their complete assistance and efforts were truly remarkable.
Stefan Ball
Marketing Manager
Read more reviews
About LMDV
LMDV Agency is led by people with hands-on experience in sales, marketing, and travel storytelling. We are based in Paris, a central hub for European travel trade and media.
We work with a clear set of values:
- Be clear in communication
- Be useful to partners and clients
- Respect the seller and the traveler
- Report honestly and simply
Our mission is to make your brand visible, trusted, and chosen.
